Tag Archives: andrew lock

Episode_64: Don’t Be A Voice Over Scumbag

Marketing Lessons From My Everyday Trials & Tribulations

  • Andrew Lock is right. Marketing is everything and Everything is Marketing
  • Doing the Right Thing – Even if it hurts a bit
  • It hurts less in the long run
  • My Business Refund Policy and WHY?
  • My lame Bill Clinton impersonation and
  • Save the Pollinators PSA

Enjoy!

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Resource!

Use Your Personal Story to Market Your BusinessJohn_VOSMP

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Now You Can Also Get an Enhanced Version

Including…

  • An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
  • A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
  • A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!

Total Value of $278.95

All for Only $17.95! OR…

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

The DeFlame Diet.

So I have a great book I want to recommend to you. It’s called “The Deflame Diet: DeFlame your diet, body, and mind” by Dr. David Seaman.

This book is great. I’ve been eating this way for awhile now. If you’re a Voice Talent who has to clear their throat a lot throughout the day, maybe have some post-nasal drip, or are feeling sluggish and run down – you want to check this book out. The link above is an affiliate link through Amazon.com.

It was given to me by my trainer Mandla Nkosi. The book explains through scientific research that most chronic diseases like heart disease, high blood pressure, bad cholesterol, diabetes, Alzheimer’s and a host of others are all caused by eating an “Inflammatory diet.” An inflammatory diet is one that promotes chronic inflammation throughout the body that over time leads to these diseases.

Sources of inflammation are refined sugars and grains – pretty much a good portion of the “Western” diet. The book explains how inflammation gets started and how it affects every cell in our body. It also explains how to “DeFlame” and live a healthier lifestyle. It’s not as crazy and hard to do as you may think. You just need to look out for a few key ingredients and eat whole, unprocessed foods.

Have you modified your eating plan to help your voice? Please share your thoughts with us below!

John

Another Opportunity to Contribute and Support the Podcast!

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2018 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 35: An Interview With Marketing Expert Andrew Lock

“Help! My Business Sucks!”

“…the show has become more popular than
a supermodel at a Catholic boarding school.”

Andrew Lock’s Story

Andrew_Lock

Andrew Lock

It all started with potatoes…

As a kid, Andrew challenged every ‘normal’ way of making money that was accepted by all the other kids. While most school age kids were doing a paper route to earn some pocket money, Andrew hated getting up early in the morning so that didn’t seem like a good idea.

One day while traveling on a bus, he overheard some old people complain to each other about not being able to carry bags of potatoes home from the store, and that sparked an idea to create a potato round.

Andrew found a farm that was willing to supply sacks of potatoes and had his parents drive him over to collect them. He then divided the potatoes into small ‘retail’ bags and went from door to door, quickly establishing a little business that earned him 18-20 times more than his school friends were making with their paper rounds, AND he was able to do it after school, not at 5am in the freezing cold of the British winters.

The Rest Is History….

Andrew’s first info-product was created at age 14, a guidebook about planning a vacation to Florida theme parks. “This was before desk-top publishing so I used a typewriter to create the guide, and photocopied it to make copies to sell. By today’s standards they looked horrible, but again it taught me that if the information was good, people would overlook presentation (or lack of it).”

Deciding to forgo college, Andrew started a video production business and 22 years on, after producing countless movie projects, commercials, and documentaries, Andrew is a leading consultant.

Andrew created, hosts and produces the wildly successful ‘Help! My Business Sucks!’; a free, weekly web TV show that helps entrepreneurs to “get more done and have more fun.” Hosted by maverick marketer Andrew Lock, the show provides plenty of practical marketing tips, big lessons from well known brands, and lots of little known resources that small business owners can use to increase their profits fast. In addition, you’ll learn countless video production tips from Andrews vast experience.

With an irreverent, entertaining, and humorous style, the show has become more popular than a supermodel at a Catholic boarding school.

The show has become the #1 most popular marketing WebTV show in the Apple iTunes store, beating well known ‘traditional business training’ competitors like Harvard Business Review, Advertising Age, and Business Week.

In this Episode Andrew and I Discuss:

  • Why Andrew Believes “Everything is marketing and marketing is everything.”
  • How Disney Creates Money From Thin Air and How You Can Too!
  • Disney Pricing Strategies
  • The Importance of Differentiating Yourself From Your Competition
  • And Much More!

Connect With Andrew at:

http://helpmybusiness.com/ and

Magical Marketing Experience.com

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!
John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2015 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.