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Note About this Episode’s Opening Music:
Here are the Lyrics to the last verse of the tune “Time Stand Still” by the band RUSH. I thought they were appropriate since we’re moving from Summer into Fall… and boy does time fly!
Summer’s going fast, nights growing colder
Children growing up, old friends growing older
Freeze this moment a little bit longer
Make each sensation a little bit stronger
Experience slips away
Experience slips away…
The innocence slips away
Lyrics by Neil Peart. Vocals by Geddy Lee and Aimee Mann. Drums by Peart. Bass and keyboards by Lee. Guitar by Lifeson
Creating Wow Experiences for Your Clients… With a Shaving Kit?
In Episode 1 of this podcast I talked about setting yourself apart from your competition and creating a “Godiva Zone” for your business. You do it in the way you present yourself and your services. How you set yourself apart.
A few weeks ago I received a gift from a client of mine, Dr. David Scharf. I had sent some DVDs and CDs to David. I received a notice in my P.O. Box that I had a package waiting for me at the UPS Store that I needed to pick up.
I like getting packages as much as anybody, so I drove over the next day and got the box. I opened it up to find this:
It’s a shaving kit from “The Art of Shaving” Look how they’ve taken something as mundane as your daily shaving routine and made it oh so classy.
The box was wrapped with a ribbon. There was a note from my client, a brochure about the products, coupons, an invitation to join “The Brotherhood of Shaving” (very clever) and then, of course the products in the kit; shaving oil, a brush, lathering lotion and moisturizer. All packaged in a way like you still felt “like a guy.”
Kicks butt over the rows of bottles of shaving cream stacked on shelves in your local drugstore.
It also was very kind and gracious of my client to send it to me. He was thoughtful. I was impressed. I wrote him a thank you note – not an email – a note.
That’s setting yourself apart. How can you do the same in your business?
My Guest this Episode is Pat Flynn from Smart Passive Income
Pat is a beloved thought leader in the areas of online entrepreneurship, digital marketing, and lifestyle businesses. He is routinely celebrated for his transparent leadership style and authentic principles. Pat overcame career adversity at an early age by finding his own path and true passion. Despite his success in business, Pat’s greatest joys are spending time with his family and friends as well as helping inspire and educate others on how to succeed with their own entrepreneurial careers.
Pat has been featured in The New York Times and Forbes Magazine for his accomplishments, and has recently been enjoying talking about his story and business strategies in front of large crowds at various conferences and events in the United States.
In my conversation with Pat, we discuss:
- How You Can Create Passive Income for Your Business
- The Importance of Research before creating products and services
- Why you shouldn’t worry about “Someone stealing your ideas.”
- Pat’s book: “Let Go” and the importance of having courage to go after what you want
- and more
Contact Pat at:
Pat Flynn’s Best Selling Book “Let Go”
Book Recommended by Pat Flynn
This Episode is Sponsored by the Voice Over Virtual Conference.
If you’d like to learn more about Voice Over Virtual, here’s an affiliate link to the site:
The Show Keeps GROWING!
We’ve had 3194 downloads as of this writing! Thanks for continuing to spread the word!
Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.
Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)
As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.
They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…
This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!
The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.
“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?
One simple reason: those that are “successful” have found their SLIGHT EDGE!
The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.
What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.
Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”
My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!
The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over. Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.
Thanks for Checking The Show Out!
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Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.
If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.
Thanks for listening. Now go out there and share your voice with the world!
All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.
Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.
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Great show as always! Loved the interview.
Thanks Taylor. Always great to hear from you.
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